We are thrilled to announce that together with Selmore we won de pitch for pizza company Domino's! We are set to help them make a turnaround in their brand promise. In September the official launch of the new brand campaign will take place.
"Domino's would like to go from a transactional to a more emotional brand promise. This called for a new creative partner that can help us bring it to live."
"Domino's wants to go from a transactional to a more emotional brand promise. This called for a new creative partner that can help us bring it to live."
The decisive factor in Domino's choice of our agency combination was that the mix of us two bring together creativity, data, and technology. This is not the first time we work together as one for a client, and will certainly not be the last. As we compliment each other towards our clients.
Selmore is now fully working on a "guiding idea" for Domino''s that will establish the brand and make it even more popular that it already is. As a combination we will make sure that the outside and inside of the brand start from the same idea. To ensure that all brand efforts add up.
So stay tuned!
